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Being a Black digital marketer in 2021

Last summer’s global (yes, global) wave of protests against racial inequality made many companies re-examine whether they are properly addressing diversity and inclusion. This goes for within their organizations and beyond their four walls. The digital marketing industry is participating in the national discussion about it too. Even in debates about whether Black professionals can find career growth opportunities in their industry.

Inclusion is a necessary step in addressing racial equity as it makes for a better, more productive work environment. Companies with a more diverse workforce successfully see improvements in employee engagement, according to a study by consulting firm, Deloitte. Diverse teams also help businesses solve problems faster as they bring a greater variety of personal perspectives and experiences; a study Harvard Business Review  conducted.

Read up—and along the way, use the resources given to find, hire and amplify Black talent.


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